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Mascara & Ink Liner

The best selling BWC Mascaras are available in three varieties, Full Volume, Waterproof and Ultimate Conditioning. Each has a different brush, dedicated to producing the best individual effect.

Full Volume has a  natural formulation with added vegan fibre to enhance length and volume. The extra dense soft hollow fine haired “Double Depth” brush maximises extension and thickness by closely coating each individual lash in its fullest extent

Waterproof Mascara is enhanced with a ergonomic “Curvy Contour” brush that creates  length, curl and definition by increasing the natural curve of the lashes. The design makes reaching the corners exceptionally easy creating a more even coat. Particularly good for contact lens wearers.

Ultimate Conditioning Mascara  is a volume fibre free vegan formulation. It contains Wild Japanese Berry Wax  which conditions the lashes and helps to keep them soft and pliable. It is lengthening and thickening whilst separating the lashes, and is easily removed.  

NEW BWC Ink LIner is a smudge free liquid eyeliner made with plant based pigment and super sharp felt tip for easy aplication.




Manufacturer Product Image Item Name Price
BWC Beauty Without Cruelty NEW Ink Liner - Black 8ml

NEW Ink Liner - Black 8ml

A smooth, smudge free liquid eyeliner, which is long lasting and flexible. It has excellent adherence and will create a dramatic sculpted line....
£10.50

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BWC Beauty Without Cruelty Waterproof Mascara Black 8ml

Waterproof Mascara Black 8ml

BWC amazing waterproof formulation has had a makeover! The new shorter, fatter container provides more brush control and features unique click-close...
£13.00

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BWC Beauty Without Cruelty Waterproof Mascara Cocoa 8ml

Waterproof Mascara Cocoa 8ml

BWC amazing waterproof formulation has had a makeover! The new shorter, fatter container provides more brush control and features unique click-close...
£13.00

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BWC Beauty Without Cruelty Full Volume Mascara Black 8ml

Full Volume Mascara Black 8ml

New look Full Volume mascara features an extra dense fine-haired 'double depth' brush.  The new shorter, fatter container provides more...
£13.00

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BWC Beauty Without Cruelty Full Volume Mascara Cocoa 8ml

Full Volume Mascara Cocoa 8ml

New improved Full Volume mascara features an extra dense fine-haired 'double depth' brush.  A lovely colour intense vegan formulation...
£13.00

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BWC Beauty Without Cruelty Ultimate Conditioning Natural Mascara Black 8ml

Ultimate Conditioning Natural Mascara Black 8ml

Beauty Without Cruelty Conditioning mascara has had a makeover! The new shorter, fatter container provides more brush control and features unique...
£13.00

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BWC Beauty Without Cruelty Ultimate Conditioning Natural Mascara Walnut 8ml

Ultimate Conditioning Natural Mascara Walnut 8ml

Beauty Without Cruelty Conditioning mascara has had a makeover! The new shorter, fatter container provides more brush control and features unique...
£13.00

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